TalentED YYC (ARCHIVED)
TalentED YYC (ARCHIVED)
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Marketing Management Fall 2025

Open Closing on October 27, 2025 / 1 spot left
Main contact
University Canada West
University Canada West
Vancouver, British Columbia, Canada
Renata Faizova
Renata Faizova
Faculty, University Canada West
4
Timeline
  • October 28, 2025
    Experience start
  • December 19, 2025
    Experience end
Experience
1 projects wanted
Dates set by experience
Preferred companies
Canada
Any company type
Any industries

Experience scope

Categories
Market research Marketing strategy
Skills
business objectives marketing research strategic planning marketing management marketing research innovation
Student goals and capabilities

This experience invites industry professionals to collaborate with a team of six marketing students eager to apply their academic insights to real-world challenges. Participants will leverage their skills in marketing research, strategic planning, and digital promotion to address your organization's specific marketing needs. By integrating best practices and innovative strategies, the students aim to provide actionable solutions that align with your business objectives.

Students

Students
Graduate
Intermediate levels
15 students
Project
20 hours per student
Students self-assign
Teams of 5
Expected outcomes and deliverables

Students will submit a 10 page report including their research, analysis, insights, and recommendations. 


Students will also submit a pdf slide deck summarizing their key findings and recommendations to share with your employees.


  • 15 minute presentation of key findings and recommendations.
Project timeline
  • October 28, 2025
    Experience start
  • December 19, 2025
    Experience end

Project examples

Examples include but are not limited to: 

Marketing strategy review: Providing recommendations on what methods you can use to leverage and improve your marketing strategy, based on your organization's budget and current marketing strategy.

Marketing Mix strategy: Providing insight and recommending sustainable strategies related to the Marketing Mix (Product, Place, Price and Promotion).

Conduct external analysis (including customer, competitor, market and environment) as well as marketing mix performance.

Developing an integrated online/offline communication strategy.